Real Campaigns. Real Numbers. And Everything We've Learned Running Them.
Case studies from live accounts, guides built from real campaign data, and straight-talking insights on what actually works in paid advertising for local businesses.
✕ Clear Filter
Fitness & Well
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Fitness & Well
Why Late-Night Restaurant Google Ads Need Their Own Campaign
B2B
How to Run Google Ads for Both Sides of a Marketplace Simultaneously
Home Services
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Home Services
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Home Services
Why Late-Night Restaurant Google Ads Need Their Own Campaign
B2B, Non Profit
The Competitor Name Problem: Why Law Firms Waste Money on Searches for Other Lawyers
Home Services
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Home Services
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Law & Legal
The Competitor Name Problem: Why Law Firms Waste Money on Searches for Other Lawyers
Home Services
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Restaurants
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Local, Luxury Retail
The Personal Brand Advantage: Why a Luxury Service Business's Own Name Is Its Best Keyword
Restaurants
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Restaurants
Why Late-Night Restaurant Google Ads Need Their Own Campaign
General, Home Services
Google Ads for a New Business: What Happens in the First 10 Days
Restaurants
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Local
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Restaurants
Why Late-Night Restaurant Google Ads Need Their Own Campaign
AIO, General, Home Services
Why Late-Night Restaurant Google Ads Need Their Own Campaign
AIO, General
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Local
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Restaurants
Why Late-Night Restaurant Google Ads Need Their Own Campaign
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Restaurants
The Three-Conversion Rule: Why Tracking Only Online Orders Costs Restaurants Real Revenue
Restaurants
Most Restaurant Google Ads Accounts Waste 30-40% of Their Budget Before a Real Customer Clicks
Home Services
3,500 HVAC and Plumbing Leads in One Year. $24.73 Each. Middletown NJ.
Fitness & Well
224 Martial Arts Enrollments at $78.36 Each. 85.2% Top-of-Page Impression Share. A NJ Taekwondo Academy.
Fitness & Well
5,530 Customer Actions at $0.57 Each. 100% Top-of-Page on 8 Searches. A NJ Strength and Conditioning Gym.
Local
$2,150 in Google Ads. 1,520 Customer Actions. $1.41 Each. A Warren County NJ Car Wash.
Restaurants
32,510 Customer Actions on $10,470 in Google Ads. $0.32 Each. A Jersey City Restaurant, Bar, and Event Venue.
Home Services
5 Years. $255,000. 1,940 Conversions. What Long-Term Google Ads Management Looks Like for a Roofing Company.
Home Services
30 Conversions at $58.72 Each. The Account Was Already Working. Then It Got Better.
Events
3,343 Search Terms. 160 Competing Venues in the Data. One of Them Is on the Same Street.
Home Services
$154. 26 Days. The First Conversion Cost $4.27. A Landscaping Campaign Launch.
Commercial Contractor
137 Commercial Flooring Leads in Year One. The Campaign Didn't Exist Before We Built It.
Law & Legal
1,619 Legal Leads Over Two Years. The Firm Appears First on 93.67% of Searches in Their Market.
Home Services
$10.33 to Acquire a Cleaning Client Worth $3,000+ Per Year.
Home Services
$12.83 Per Conversion. Average Job: $300. Junk Removal Google Ads at Scale.
Home Services
866 Verified Electrical Leads. 18 Months. #1 Position on 4 Out of Every 5 Searches.
Home Services
The Same Gutter Company Appears Twice on Every Search Results Page. 1,115 Leads. Here's Why.
Commercial Contractor
700 Leads Over Two Years. The Second Year Was Better Than the First.
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Home Services
700 Leads Over Two Years. The Second Year Was Better Than the First.
Home Services
Average CPC: $23. 255 Phone Calls Per Year. A NJ Electrician in a Competitive Shore Market.
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Fitness & Well
3,200 New Member Inquiries in One Year. $4.40 Each. A Lakeland FL Personal Training Studio.
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Luxury Retail
Grow Marketing Runs Google Ads for a Florida Keys Fishing Charter. 783 Trip Bookings in One Quarter.
Luxury Retail
Grow Marketing Runs Google Ads for a NJ Custom Jewelry Studio. 8,700 Conversions. $2.42 Each.
Outdoor Recreation
783 Fishing Charter Bookings in One Quarter. $1.28 Per Booking.
Outdoor Recreation
Grow Marketing Runs Google Ads for a Florida Keys Fishing Charter. 783 Trip Bookings in One Quarter.
Fitness & Well
18,734 Float Session Bookings in One Year. $0.69 Each.
Restaurants
Grow Marketing Runs Google Ads for a Nashville Late-Night Pizza Brand. $1,176 In. $48,330 Out.
Restaurants
The National Restaurant Average CPC Is $1.92. This Nashville Late-Night Pizza Campaign Runs at $0.22.
Fitness & Well
The Best-Performing Search Term in This Float Therapy Account Is 'Massage Near Me.' $1.48 Per Booking.
Home Services
HVAC Customers Don't Fill Out Contact Forms. They Call. Here's How That Changes the Campaign.
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Home Services
Grow Marketing Runs Google Ads for a Newark Area HVAC Company. Here's What a Call-Heavy Vertical Looks Like.
Law & Legal
Grow Marketing Runs Google Ads for a NJ Criminal Defense and Family Law Firm in One of the Most Competitive Legal Markets in the State.
Law & Legal
Average CPC: $8.58. Some Terms Hit $50. This Is What Google Ads Management Looks Like for a NJ Criminal Defense Firm.
Reports
2026 Google Ads Benchmark Report: Real Account Data Across 12 Industries
Restaurants
$565. 527 Customers. 28x Return. Grow Marketing Proves Budget Size Doesn't Determine Results.
Restaurants
$14 a Day. 28x Return. The Budget Isn't the Variable.
Restaurants
728 People Walked Through That Door. Each One Cost $0.68.
Restaurants
728 People Walked Through That Door Because of a $654 Ad Budget. Grow Marketing. 5 Weeks.
Restaurants
$2,462 In. $139,170 Out. The First Month Was the Worst the Campaign Ever Performed.
Restaurants
$2,462 In. $139,170 Out. What 6 Months of Grow Marketing Google Ads Does for a NJ Pizzeria.
Non-Profit / NGO
$10,000 a Month in Free Google Advertising. Girls Escaping FGM. Women Peacebuilders. Nuclear Disarmament Advocates. 1,093 Engagements.
Non-Profit / NGO
16,135 Search Terms. One Performance Max Campaign. One Quarter. Here's What Was in There.
E-Commerce
16,135 Search Terms. One Performance Max Campaign. One Quarter. Here's What Was in There.
B2B SaaS
$624 in Google Ads. $27,300 in Estimated Annual Recurring Revenue. A SaaS Launch.
Professional Services
70 Medicare Leads in 6 Months. Best Month: $36.86 Per Lead. Here's What the Seasonal Data Shows.
Professional Services
The Title Insurance Industry Average Is $60-100 Per Lead. This NJ Shore Account Runs at $20.54.
Home Services
132 New Customers. Google Ads Found 120. Microsoft Ads Found the Other 12.
Luxury Beauty
531 New Clients in Five Months. The Best-Performing Search Term Cost $0.68 Per Booking.
Home Services
57 New Stone Restoration Jobs at $81 Each. Across a 7,000-Keyword Account That Covers Every City in New Jersey.
Home Services
Four Markets. 472 Leads. One Agency. Philadelphia at $26.92, Charlotte at $48, Raleigh at $49.
Fitness & Well
$1.48 Per New Member. Two Months In. It Gets Cheaper From Here.
Home Services
1,057 New Cleaning Customers in One Quarter. $4.40 Each.
Restaurants
$4.77 Per Reservation Inquiry. The Industry Average Is $15-35.
Ready to Get Better Results?
Let’s chat about how we can improve your performance.